When we had the baby, I knew I wanted to capture and share video, but the thought of spending hours in iMovie seemed overwhelming. Between the demands of baby and work, the last thing I wanted to do was spend hours editing. At the same time, unedited clips are unsatisfying for the viewer.
I had used Flip video cameras before, but it was only once I had used it five or six times that I realize the value is in the software not the camera. With Flip, I can cut and stitch clips, add a little music, and be uploading in under ten minutes. The cutting, titling, and music (only one mp3 per movie) are very basic but I’d glady give up a kitchen sink of features for what really matters: ease of use and efficiency.
It the same tradeoff that makes Google Apps a winner for the vast majority of tasks over MS Office. What matters in the office tools arena is: access, ability to collaborate, and streamlined workflow.
This is the same with almost every major web tool that I use and enjoy. It’s why I use tumblr instead of wordpress. It’s why I like the iphone instead of the G1. The more features the more confusion. If life is a series of trade-offs, I’d rather long for a feature once a year than be overwhelmed by a cornucopia of sub menus that I ignore on the other 364 days.
It’s like my somewhat portly college entrance advisor once exhorted my senior class: “I’m well-rounded,” motioning to his frame, “don’t you be well rounded.”